Why Giving Tuesday Matters for BIPOC Nonprofits
It’s Giving Tuesday—a global day of generosity and action. I know your inbox is probably full of giving appeals today, but I wanted to personally share why this day matters especially for nonprofits like ours, led by and serving communities of color.
Giving Tuesday isn’t just about donations. It’s a chance to unite in generosity and drive meaningful change by spotlighting organizations championing equity and inclusion, inspiring collective giving to strengthen and unite communities, and supporting grassroots efforts to ensure funding reaches where it’s needed most.
Why We Need You
Your Support Keeps Nonprofits Going
Did you know that individual donations from people like you account for 67% of all charitable giving? That’s far more than the 19% contributed by foundations (according to 2023 data from Giving USA). Organizations like ours rely on individual contributions to sustain our work. Recurring donations, in particular, provide the stability we need to continue empowering artists and arts administrators of color who are often overlooked and systematically under-resourced.
We’re Facing Increased Challenges
In today’s political climate, nonprofits advocating for racial equity and serving communities of color are under attack. These challenges make our work more essential than ever. Your support helps us navigate these obstacles and ensures we can continue to create meaningful change.
Giving Tuesday Is a Unique Opportunity
On this special day, donors are actively seeking organizations like ours to support. Many employers, especially in philanthropy, offer matching gift programs, meaning your donation can go even further.
How You Can Help Today
This Giving Tuesday, we’re asking for your support. Every dollar you give strengthens our work.
Donate Today: Your gift—large or small—makes an impact.
Give a Matching Gift: Many employers offer matching gift programs to double or triple your contribution. Check with your employer!
Join the Movement: Become a recurring donor to support us year-round.
Together, we can transform generosity into sustained impact. Donate today and be part of a movement that’s building a more just and equitable arts and culture field.
With gratitude,
Erika Hawthorne
Interim Executive Director
Arts Administrators of Color Network
